Mobile Websites: The Next Big Internet Trend
Mobile websites – the next big thing on the Internet.
Hosting a website has long been a necessity for business owners. Today, having a mobile website is the new trend and necessary to compete.
If you are foolish enough to ignore this, I assure you, you will not like the results.
It is a fact that the personal computer follows the 8-track tape path. And what is replacing it? Portable mobile devices: smartphones, iPads, Kindles, etc. Consider this, everyone has a mobile phone and by next year, more than half of those phones will be smart mobile devices. Additionally, today more than 20% of Internet traffic comes from mobile devices, but less than a quarter of small businesses have a mobile website.
So if you care at all how much money you make, it is absolutely critical that you have a mobile website in addition to your desktop website.
More and more customers will be mobile customers.
About half of all American adults use a smartphone, and that number is increasing every day. In the coming years, more people will use their mobile devices to connect than their PC or Mac. If your customers search and shop with a mobile device, your business must be mobile too. When it comes to the mobile revolution, you need to adapt or shut down your business.
Mobile is where the action is!
People carry their smartphones with them almost all the time. Google conducted a study that shows that more than 80% of smartphone users use their device to research local businesses and more than three-quarters of those people call or visit that business in one day. When people are ready to act, they use their mobile phones to influence their decisions. Your business should be where the action is. Increasingly, that is mobile.
Customers expect it to be mobile.
When customers visit your site using a mobile device, they expect it to be mobile-friendly. They want a quick and easy way to check your products, services, buy something, map your location, or find your phone number. The reality is that a non-mobile website generally looks terrible on a mobile device. It is difficult to navigate and locate information. Google found that 79% of people who find a site difficult to use on their mobile device will give up and look for another site, likely one of their competitors.
Having a mobile website gives you a competitive advantage.
More than 50% of smartphone users say they are less likely to interact with a business that has a bad mobile experience, but 75% of small businesses do not have a mobile website. 67% of mobile device users say that a site optimized for mobile devices makes them more likely to buy a product or service. Most likely, if you build your mobile website now, you will beat your competition and increase your sales.
Customers are watching you with their mobile devices.
Three-quarters of smartphone users make purchasing decisions based on the research they do with their mobile devices. The source of that research information is often found on the company’s mobile website, and 50% of mobile searches lead directly to a purchase. It is more important than ever to have a mobile website that provides valuable information about your business; otherwise it will be invisible to mobile device users.
Mobile devices are fast becoming the way people prefer to shop.
More and more consumers are using their mobile devices to shop and shop. Last year, consumers spent more than $ 20.7 billion using their smartphones. That number is projected to grow to 31 billion in the next three years. And those mobile device buyers, on average, spend more than people who shop online with their computers. Don’t let your competition steal those valuable customers! Get a mobile device and capture all possible sales.
A mobile website will drive customers to your business and increase sales.
If you run ads in any medium, you must have a mobile website. Google research shows that the majority of smartphone users who see a business ad will often search for that business on their mobile device.
Having a mobile website will make your ad spend much more productive. The bottom line is that a good mobile website will attract customers to your business and increase sales. A bad mobile site will disappoint your customers or prospects and cost you money. Therefore, it is imperative to set up a mobile website.